
Sustainable Beauty on a Budget: How to Go Green Without Breaking the Bank
11/12/2025

11/12/2025

Let’s explore how beauty trends have evolved and shaped the way we use makeup today.
10/15/2025

Let’s break down the ABCs of skincare ingredients to help you make informed choices.
7/16/2025

immersive beauty experiences that bridge the gap between the digital and physical worlds.
7/2/2025

Let’s explore the TikTok beauty hacks that actually work and why they’ve captured the attention of beauty enthusiasts worldwide
6/23/2025

beneficial bacteria and bioactive ingredients into makeup formulations, revolutionizing how we think about beauty.
6/8/2025
9/19/2025
The iconic makeup trends of the '90s are making a bold comeback in 2024—with a modern twist! From smudged grunge eyeliner to glossy lips and thin brows, today's versions are sleeker, more wearable, and full of nostalgic charm. Explore how these classic looks are being redefined for the new era of beauty.
The '90s are making a massive comeback in the beauty world in 2024, with everything from grunge eyeliner to frosted lips dominating the scene once again. This revival is all about taking the bold and iconic elements of '90s makeup and giving them a fresh, modern twist—perfect for those who want to embrace a nostalgic yet updated look.
One of the standout trends returning is the bold lip liner look, which defined '90s beauty. Think dark brown or burgundy liners paired with a lighter lipstick or gloss. Celebrities and influencers today are bringing this trend back but with a softer touch—blending the liner for a seamless, ombré effect that feels sophisticated yet playful. It’s a nod to the past while ensuring it fits modern aesthetics.
Frosted lips and glossy finishes are also back, and they’re bolder than ever. In the '90s, these looks were all about shiny, reflective effects, and today, the trend has evolved with improved formulas for a more comfortable and long-lasting shine. Brands like MAC and Surratt have released frosted and glossy options that provide that nostalgic shimmer, perfect for those who want to channel their inner '90s diva with a touch of today’s sophistication.
Grunge eyeliner is another major '90s staple making waves again. The smudged, smoky look is now paired with a subtle shimmer or metallic pop to add dimension. It's all about creating that effortless, edgy vibe while keeping the eyes the focal point. Pair this with glitter accents—on the eyelids or even as a finishing touch on the cheekbones—to fully embrace the glam-meets-grunge aesthetic that was so iconic back then.
The thin eyebrow trend is resurfacing, with many opting to slim down their brows for that authentic '90s look. For those not ready to commit to thinner arches, the emphasis is on creating a softer, more arched shape that retains some volume. Alongside this, natural blush in warm, peachy or rosy tones is being used to complement these bold eye and lip looks, enhancing the natural glow while keeping the look fresh and wearable.
The '90s makeup revival in 2024 isn’t just about copying the past—it’s about blending those bold elements with contemporary styles for a balanced, chic, and effortlessly cool vibe. Whether you want to go all out with a full '90s look or subtly incorporate a few elements into your routine, there’s something for everyone. So grab that lip liner, add some gloss, and let your inner '90s icon shine!